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Six Pro Copywriter Tips To Make Your Copy As Strong As Possible

What is good copy? What is bad copy? And how do you tell the difference? This past year, I attended the American Writer’s and Artist’s Inc. (AWAI) copywriting boot camp. AWAI is best known for training...

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What Tim Tebow Can Teach You About Marketing…

Lately, the recently waived NFL quarterback Tim Tebow has the media discussing where his next job should be. He’s one of the most talked about players in the NFL. And whether you love him or hate him,...

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Can Barbra Streisand And Seth Rogen Turn You Into An Electrifying Salesperson?

Have you seen the movie “The Guilt Trip”? It’s the one starring Barbra Streisand and Seth Rogen where Rogen plays the inventor son who takes his nagging mother on a cross country trip while he tries to...

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Are You Treating This Important Sales Tool As Trivial?

The other day I read someone’s definition of a “post scriptum” commonly referred to as a “P.S.”  The author, trying to educate others, described the P.S. as “generally containing information which is...

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What You Need To Know (And Understand) About Writing

In June, I got to scratch off another bucket list item. I finished, printed, bound and shipped the mystery novel Win, Place, Or Die.   I earned a “with Dan S. Kennedy” writing credit underneath...

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Why Copywriting Is The #1 Skill To Master If You Want To Increase Your Income

Here’s something champion entrepreneurs know about getting people to give you money that most business owners don’t. When most business owners want to increase their business, they advertise. This no...

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The Hidden Secret To Higher Profits No One Talks About

I call it the “hidden secret.” Why? Because no one wants to talk about it….not even the gurus. I revealed what it was last Saturday at Super Conference. Here’s the thing… It does not matter what...

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The one minute profit booster most people ignore…

The other day I read someone’s definition of a “post scriptum” commonly referred to as a “P.S.”  The author, trying to educate others, described the P.S. as “generally containing information which is...

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The #1 Thing Holding You Back From 7-Figures

Personally, I’ve never liked it. But I realized early on, it was irrelevant whether I liked it or not. The question wasn’t, “Did I like it?” The real question was “How much money did I want to make and...

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Want Customers For Life? 3 Things You MUST Do

Fortunately, early on I realized that a business’s most important asset is its customers. When you get them, by God don’t let them slip away. I also learned early on that you will not keep them for...

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